Integrated Marketing Communication : Advertising and Promotion in a Digital World**

Business & Management Books

  • $43.50
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Pages: 252, Specialty: Management, Publisher: Taylor & Francis, Publication Year: 2018, Cover: Paperback, Dimensions: 152x229x12.7mm This book is an up-to-date resource that shows students how to achieve their marketing objectives through a campaign that coordinates marketing, ad...

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